Conor McGregor Samples Apparel with David August

Conor McGregor has teamed up with the custom clothing brand, David August, to roll out August McGregor, a brand new menswear label.

Custom clothing brand, David August, has teamed up with UFC champion, Conor McGregor, to create a menswear label dubbed August McGregor, which features modern suiting, sportswear, and accessories inspired by the athlete. The partnership marks his first apparel-led venture.

Complete with shirts and more, while designed and priced to appeal to millennials who follow the fighter’s sartorial style, the premiere collection will consist of a minimum of 10 looks. The spring/summer 2018 line will be available online and in select department stores come January.

“In helping our celebrity and athletic clients use fashion as a platform to build their brand, I saw the potential to reach a wider audience. I want every guy to experience the same power and confidence Conor does whenever wearing our suits,” said David Heil CEO and Creative Director at David August.

The article Conor McGregor Samples Apparel with David August appeared first on World Branding Forum.

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